Starbucks Opens Store in a Century-Old Traditional Korean Home

Starbucks Daegu in South Korea

A striking new Starbucks has opened in Daegu, South Korea. Set inside a timber hanok, which has over 100 years of history, the store is a revolutionary transformation of this traditional Korean home. By keeping the integrity of the structure—including the wood beams, rafters, floors, and roof—and modernizing the interior, the store strikes the perfect harmony between respecting the past and looking forward to the future.

The light-filled interior has an open floor plan typical of hanoks found in the southern part of the country. Dry gardens are incorporated into the floor and about 20 seats were also installed into the parquet so people can sip their coffee while looking at the outdoor garden.

Music is also integral to the space, with Starbucks Korea announcing a partnership with Bang & Olufsen. As the city of Daegu is considered a music capital, it is only fitting that the store incorporates a custom Bang & Olufsen sound system. One corner of the store has been designated as a special music-listening space, where people can enjoy their drinks surrounded by music. And, at the same time, the location is also selling a limited edition Bang & Olufsen + Starbucks Beosound Explore portable Bluetooth speaker.

To celebrate the opening of the new location, Starbucks Daegu will be playing different music from other stores through the end of November. In addition, every weekend will also feature a listening experience focusing on different genres of music.

Starbucks has opened its newest location in Daegu, South Korea, inside a traditional timber hanok.

Interior of the Starbucks Daegu in South Korea

The design preserves the structure of the 100-year-old building while modernizing the space.

Interior of Hanok Transformed Into a Starbucks

A custom Bang & Olufsen sound system runs throughout the space as a nod to Daegu's connection with music.

Bang & Olufsen Sound System in Starbucks DaeguBang & Olufsen Sound System in Starbucks Daegu

The result is a beautiful marriage of cultural history and forward-thinking design.

Starbucks Built Inside a Traditional Hanok

Starbucks Korea: Website | Instagram
h/t: [designboom]

All images via Starbucks Korea.

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Jessica Stewart

Jessica Stewart is a Contributing Writer and Digital Media Specialist for My Modern Met, as well as a curator and art historian. Since 2020, she is also one of the co-hosts of the My Modern Met Top Artist Podcast. She earned her MA in Renaissance Studies from University College London and now lives in Rome, Italy. She cultivated expertise in street art which led to the purchase of her photographic archive by the Treccani Italian Encyclopedia in 2014. When she’s not spending time with her three dogs, she also manages the studio of a successful street artist. In 2013, she authored the book 'Street Art Stories Roma' and most recently contributed to 'Crossroads: A Glimpse Into the Life of Alice Pasquini'. You can follow her adventures online at @romephotoblog.
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